11.00am - Friday 16th February 2018 3,611

What value are you bringing to your farms' customers?
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NOTES:

Today's video is all about a marketing strategy that I use when selling at the farmers market. There is conversation that happens across the table about what your customer is buying and how they want it packaged.

Our concentration is on the value that you are bringing to their life and how it fits into their food budget. That conversation get honed over time. This also applies to working with chefs, stores, CSA members, and farm store visitors.

Farm marketing solutions are everywhere once you learn to see them. Whether you're a beginning farmer or a long time grower there are always more opportunities to grow your agricultural business.

Over time you will get better at creating sales funnels. After all, having a financially viable farm is part of regenerative agriculture. We can't just sustain, we have to grow and nourish.